Organic Food Market Set for Significant Growth, Reaching USD 605 Million by 2030
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According to Next Move Strategy Consulting, the global Organic Food Market, is projected to reach USD 605 million by 2030, growing at a compound annual growth rate (CAGR) of 14% by 2030. Organic food refers to agricultural products produced without the use of synthetic chemicals, such as pesticides, herbicides, and genetically modified organisms (GMOs). This market growth is fueled by a combination of health-conscious consumer preferences, increasing awareness of the environmental benefits of organic farming, and a growing global demand for healthier food options.
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Market Dynamics and Trends
Rising consumer awareness about the harmful effects of synthetic chemicals in conventional farming is driving the shift towards organic food. The increasing incidence of foodborne illnesses, as highlighted by a report from the World Health Organization (WHO) in May 2022, where approximately 600 million individuals fall ill annually due to contaminated food, has further accelerated demand for organic alternatives. As organic food is grown without harmful chemicals, it appeals to consumers seeking safer, healthier choices.
Additionally, the popularity of healthier lifestyles and fitness trends is boosting the consumption of organic products like fruits, vegetables, juices, and syrups. E-commerce platforms have also contributed to this surge, making organic products more accessible globally. For instance, Amazon Retail India launched a new collection center for organic fruits and vegetables in December 2022, further expanding its organic sourcing network in response to increased demand.
While the higher cost of organic food—typically 25-30% more than conventional food—remains a challenge, the introduction of innovative agricultural practices, such as vertical farming, is expected to present new growth opportunities for the sector. Advanced technologies like hydroponics, aeroponics, and LED lighting are enhancing production efficiency and sustainability in organic farming.
Market Segmentations and Scope of the Study
The organic food market report segments the industry based on product type, process, distribution channel, and region. Key product categories include fruits, vegetables, beverages, dairy products, meat, poultry, and processed foods. The market is also divided by the processing method into processed and unprocessed organic foods. Distribution channels include supermarkets, hypermarkets, convenience stores, and online platforms.
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Geographical Analysis
North America currently dominates the global organic food market and is expected to retain its leadership throughout the forecast period. The U.S., in particular, has seen a substantial increase in organic food sales, with the Organic Trade Association reporting that organic food and vegetable sales in the U.S. reached USD 62 billion in 2021. The growing demand for organic products, coupled with strategic collaborations among key players and online retailers like Amazon and Walmart, is likely to drive further market growth.
In contrast, the Asia-Pacific region is witnessing steady growth, supported by advancements in technology such as blockchain and artificial intelligence, which are improving transparency and trust in organic food products. India, in particular, has experienced a significant increase in organic food exports, with a 25% growth in 2022, reaching a value of USD 2.4 billion. This upward trend highlights the expanding global reach of organic produce from developing countries.
Competitive Landscape
The global organic food market is highly competitive, with several prominent players, including General Mills (Annie's Homegrown), Hain Celestial Group, Amy's Kitchen, Danone, Organic Valley, Newman's Own, Horizon Organic Dairy, and Dole Food Company. These companies are adopting various strategies such as product innovation and regional expansion to maintain their dominance in the market.
Notably, Kaneka Corporation launched "Pur Natur Organic Yogurt Plain" in February 2023, marking its entry into the organic yogurt segment. Similarly, Sresta Natural Bioproducts announced an IPO to expand its product offerings under the 24 Mantra Organic brand. In addition, United Natural Foods Inc. introduced its community marketplace in April 2021 to streamline product distribution and reach more consumers.
Conclusion
The global organic food market is on a trajectory of robust growth, driven by increasing consumer demand for healthier and environmentally friendly food options. As awareness of the benefits of organic farming spreads, more consumers are choosing organic products, paving the way for a market that is expected to more than double in size by 2030. With significant innovations in production and distribution technologies, the organic food market is poised to offer substantial opportunities for both existing and new players in the industry.
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