U.S. Power Bank Market to Reach $356 Million by 2030, Growing at a CAGR of 4% Driven by Rising Smartphone Usage and Demand for Portable Charging Solutions

U.S. Power Bank Market to Reach $356 Million by 2030, Growing at a CAGR of 4% Driven by Rising Smartphone Usage and Demand for Portable Charging Solutions



The U.S. Power Bank Market is poised for significant growth, driven by the increasing dependence on mobile devices and the rising demand for portable charging solutions. As smartphones, laptops, wearables, and other personal electronics become an essential part of daily life, consumers are seeking reliable and convenient ways to keep their devices powered.

According to a recent report by Next Move Strategy Consulting, the U.S. Power Bank Market is predicted to reach USD 356 million with a CAGR of 4% by 2030.

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Key Growth Drivers:

  1. Rising Mobile Device Usage: With smartphones, tablets, and laptops becoming essential tools for work, communication, and entertainment, the demand for portable charging solutions is increasing. Consumers are seeking power banks to ensure that their devices remain charged throughout the day, especially during travel, outdoor activities, and long working hours.
  2. Growing Adoption of Wearables and Smart Devices: The rise of wearable devices such as smartwatches, fitness trackers, and wireless earbuds has further fueled the demand for power banks. These devices often require frequent recharging, and compact, portable power solutions are becoming an essential accessory for tech-savvy consumers.
  3. Technological Advancements in Power Bank Designs: Manufacturers are continuously improving power bank technology, offering faster charging speeds, higher energy capacities, and more compact designs. Innovations such as solar-powered power banks, wireless charging capabilities, and multiple charging ports have made power banks more versatile and appealing to consumers.
  4. Increase in Outdoor Activities and Travel: As more consumers engage in outdoor activities like hiking, camping, and traveling, the need for reliable power sources on the go is growing. Power banks offer a convenient and portable solution to charge mobile devices, GPS devices, cameras, and other electronic gadgets while away from traditional power sources.
  5. Growing E-Commerce and Direct-to-Consumer Sales: The rise of e-commerce platforms and direct-to-consumer models has made power banks more accessible to a wide range of consumers. Online retail has enabled manufacturers to offer a diverse range of power bank models, catering to various charging needs, from compact models to high-capacity, multi-device chargers.

Market Segmentation:

By Battery Capacity

  • Up to 5,000 mAh
  • 5,001 to 10,000 mAh
  • 10,001 to 20,000 mAh
  • Above 20,000 mAh

By Battery Type

  • Lithium-Ion (Li-Ion) 
  • Lithium-Polymer (Li-Po)

By Portability

  • Mini Power Banks
  • Compact Power Banks
  • Large High Capacity Power Banks

By Charging Technology Type

  • Magsafe or Wireless Charging Support
  • Standard Charging Support

By Number of Ports

  • 1 to 2 Ports
  • 3 to 5 Ports
  • More than 5 ports

By Design

  • Standard Power Banks
  • Rugged Power Banks

By Display Technology

  • Power Banks with Display Technology
  • Power Banks without Display Technology

By Compatibility

  • Universal Power Banks
  • Device-Specific Power Banks

By Power Output

  • Less than 15W
  • 15-65W
  • 66 to 200W
  • More than 200W

By Distribution Channel

  • E-commerce or Online
  • Offline

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Key Players:

The U.S. power bank market is highly competitive, with several prominent players offering a wide range of products to meet the diverse needs of consumers. Key players include:

  • Anker Innovations Co. Ltd.
  • Xiaomi Corporation
  • Samsung Electronics Co., Ltd.
  • Guangdong Oppo Mobile Telecommunications Corp., Ltd. (Realme, OnePlus)
  • Lenovo Group Limited
  • Zagg Inc. (Mophie)
  • Belkin International, Inc.
  • Ambrane India Pvt Ltd.

Challenges Ahead:

While the U.S. power bank market presents substantial growth opportunities, it faces several challenges. These include concerns over the safety and reliability of batteries, as well as environmental issues related to battery disposal and recycling. Additionally, the proliferation of counterfeit and low-quality power banks in the market poses a risk to consumer trust. Manufacturers will need to focus on quality control, certification, and environmental sustainability to address these challenges and maintain long-term growth.

Conclusion:

The U.S. power bank market is on track to experience strong growth in the coming years, driven by increasing mobile device usage, rising adoption of smart wearables, and the need for portable charging solutions. As consumers become more reliant on their mobile devices, the demand for power banks will continue to rise, with innovations in technology making these devices faster, more efficient, and more convenient. Companies that focus on product innovation, safety, and sustainability will be well-positioned to capitalize on this growing market.

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For more information, please contact:
Next Move Strategy Consulting

E-Mail: info@nextmsc.com

Direct: +1-217-650-7991

Website: www.nextmsc.com

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About Next Move Strategy Consulting:
Next Move Strategy Consulting is a premier market research and management consulting firm that has been committed to provide strategically analysed well documented latest research reports to its clients. The research industry is flooded with many firms to choose from, what makes Next Move different from the rest is its top-quality research and the obsession of turning data into knowledge by dissecting every bit of it and providing fact-based research recommendation that is supported by information collected from over 500 million websites, paid databases, industry journals and one on one consultations with industry experts across a diverse range of industry sectors. The high-quality customized research reports with actionable insights and excellent end-to-end customer service help our clients to take critical business decisions that enables them to move beyond time and have competitive edge in the industry.

We have been servicing over 1000 customers globally that includes 90% of the Fortune 500 companies over a decade. Our analysts are constantly tracking various high growth markets and identifying hidden opportunities in each sector or the industry. We provide one of the industry’s best quality syndicate as well as custom research reports across 10 different industry verticals. We are committed to deliver high quality research solutions in accordance to your business needs. Our industry standard delivery solutions that ranges from the pre consultation to after-sales services, provide an excellent client experience and ensure right strategic decision making for businesses.

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