Emerging Trends in the Europe Eye Tracking Market: Latest Report Highlights

According to the study by Next Move Strategy Consulting, the Europe Eye Tracking Market size is predicted to reach USD 1252.0 million, at a CAGR of 28.2% by 2030.

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The eye-tracking market in Europe is driven by the increasing adoption of eye-tracking technology in retail, particularly within the Fast-Moving Consumer Goods (FMCG) sector, aimed at boosting sales revenue.

The thriving automotive industry in Germany plays a crucial role in driving the growth of the vision monitoring sector. Eye-tracking technology has various applications in this field, including enhancing driver safety and improving the overall user experience in vehicles.

The market players operating in the Europe eye tracking industry include Tobii AB, Smart Eye AB, Lattice Semiconductor Corp, Ogilvy, Seeing Machines Limited, AVSimulation, Lumen, Eyetech Digital Systems, Inc., EyeTracking, Gazepoint, Eyegaze, Eyeware Tech, SR Research Ltd., Pupil Labs, and Irisbond Crowdbonding, S.L. and others.