The Ultimate Window Covering Market Report: Everything You Need to Know

The Window Covering Market is expected to reach USD 41.02 billion by 2030, growing at a CAGR of 6.6% from 2025 to 2030. The market growth is largely driven by the expanding e-commerce sector, which enables consumers to easily compare prices, styles, and features from home, enhancing convenience and boosting sales. 

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Key players in the window covering industry include Hunter Douglas, Hillarys, Elite Window Fashions, Springs Window Fashions, SwitchBot, PowerShades, and others, who are pursuing strategies like product launches and facility expansions to maintain market leadership. In March 2025, SwitchBot launched adjustable smart roller shades with Apple Home support, showcasing technological advancements in the market.

Hunter Douglas expanded its Las Vegas facility in February 2025 with 1,950 square feet to meet growing regional demand. Additionally, in February 2024, PowerShades introduced version 2 of its TruePoE automated window shades, featuring quieter motors and significantly enhanced processing power, highlighting ongoing research and innovation in the industry.